TAO Morro Jable

Vacation apartments in El Cotillo

The project

Strategically located in Morro Jable, south of Fuerteventura, just a few steps from its spectacular beaches. It is a holiday apartment building equipped with everything you need for a leisure and/or work stay. Our work has consisted of enhancing its appeal within the holiday segment, optimising its commercial presence and strengthening the TAO brand.

Our role:

Offline marketing
Online marketing
Revenue Management
Digital Marketing

The customer

The goal

Incrementar el precio medio de venta manteniendo un buen nivel de ocupación, posicionando la propuesta como opción vacacional eficiente dentro de su categoría

Our solution

Trabajamos en la ampliación de su visibilidad en canales B2C y B2B, fortaleciendo su presencia a través de acuerdos con turoperadores tradicionales y acciones específicas en redes sociales. Se implementan herramientas de revenue management y una estrategia de contenidos alineada con el producto.

Direct sales

Se impulsó la reserva directa mediante una web funcional, que continúa priorizándose como canal clave dentro del mix de distribución, sin comprometer la competitividad en otros portales.

See other success stories

About us

Since 2012, we have been helping tourist accommodations sell better, grow, and simplify their management. But we don’t just accumulate years of experience; we also accumulate proven strategies and results that speak for themselves.

Contact

About us

Since 2012, we have been helping tourist accommodations sell better, grow, and simplify their management. But we don’t just accumulate years of experience; we also accumulate proven strategies and results that speak for themselves.

Contact

Vacation apartments in El Cotillo

Resumen de privacidad

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